Celebration of 50th anniversary of road debut on Saturday
Maranello, 2 July 2018 – More than 150 Dinos and over 300 customers from all over the world flocked to Maranello and Ferrari on Saturday 30 June for an event celebrating the 50th anniversary of the road debut of the first production car. The Dino, one of the world’s best-loved and biggest selling Ferraris, had a rather long gestation. Fitted with a six-cylinder engine designed by Enzo Ferrari's son, the saloon was first presented as a prototype at the Paris Motor Show in October 1965. A year later it went on display a second prototype but was only officially launched at the 1967 Turin Motor Show.
Thus, the car's 50th anniversary should really have been marked in 2017, but any commemorative event would have been overshadowed by the Ferrari 70th anniversary celebrations. Hence the decision to celebrate the half-century of another special event, the road debut of the first model in June 1968.On Saturday, the first cars arrived in the forecourt of the Maranello Museum at 8:30 am and then headed to the Fiorano track.
An hour later a second group of customers followed the same route. The cars paraded all together on the track before gathering on the steering pad for a wonderful souvenir photo. At midday, the Dinos drove into the factory where the customers were given a special tour. Then at the end of the afternoon a memorable day closed with the traditional drive, one car at a time, under the arch of the historical entrance on Via Abetone Inferiore. This spectacular parade attracted many fans of this much-loved Ferrari.