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On 31st January last year, it was announced that Scuderia Ferrari had reached a sponsorship agreement with Weichai Power, one of China’s leading producers of mechanical components for heavy industrial vehicles. The agreement was for four years, lasting to the end of the 2016 race season.
Weichai Power, which is part of the Weichai Group was the Scuderia’s first sponsor emanating from China, where Ferrari has been present for over twenty years. It has now become one of the main markets for the Prancing Horse road cars.